10/12/2005
100-year anniversary for the Dr. Wolff Group
The Dr. Wolff Group includes the successful brands Alpecin, Alcina and Linola.
The group has several reasons to be happy:
The 100-year company anniversary, the 75-year anniversary of Alpecin and a product of the year that will break all records – Caffeine Shampoo C1 against hereditary hair loss.
Although the Alpecin brand has been in existence for 75 years, it is in no way obsolete but now more current than ever. During the past few months, this was clearly demonstrated by our two innovative products, After Shampoo Liquid and the Caffeine Shampoo, which is an absolute novelty.
This proved to us that a medium-sized company can develop innovative products as well. Dr. Wolff Research collaborates closely with the dermatology departments of the university clinics in Jena, Hamburg-Eppendorf and at the Charité in Berlin.
For 100 years, production and administration have been located in Bielefeld. In addition, there are subsidiaries and distribution companies in many European countries as well as in Asia.
Right on time for the corporate anniversary, the new Dr. Wolff Institute was completed in Bielefeld. In an area of 1,300 square meters, the modern building houses seminar rooms and special cosmetology and hair care facilities. A vividly designed historic area documents the impressive history of the company.